city of design day thirty - Hotel Hotel + Monster Kitchen and Bar
Friday, 25 November 2016
Hotel Hotel and Monster Kitchen and Bar are designed down to the most minute interaction with the brand. Informed by concepts of social and narrative design, the branding by U-P focuses on people, stories, creativity and experiences.
Hotel Hotel and Monster Kitchen and Bar’s symbiotic branding encapsulates an aspirational lifestyle, and aligns itself with the values of its audience. Projects such as Hotel Hotel’s Daily Rituals remind the viewer that good design explores the way we engage with the world around us – how our surroundings inform, inspire and shape us.
Image: Daily Rituals, via U-P.